Collection Detail—
Marketing management: Past, present and future
| Pengarang | : | Michael R. Czinkota; Masaaki Kotabe; Demestris Vrontis; S.M. Riad Shams |
| Penerbit | : | Cham : Springer, 2021 |
| Halaman / Ilus. & Biblio. | : | XVIII, 880p. / Apps.; Ind. |
| ISBN | : | 978-3-030-66915-7 |
| Subyek | : | MARKETING - MANAGEMENT;BRANDING (MARKETING);BUSINESS LOGISTICS |
| Edisi | : | 4 |
| Editor | : | |
| Badan Korporasi | : | |
| Seri / Volume / Jilid | : | / / |
| Supplemen | : | |
| Jumlah Dipinjam | : | 0 |
| No. | No. Barcode | No. Panggil | Status | Note | Location |
| 1. | 149323 | 658.8 Czi m | Tersedia | FEB - Kampus A - Gedung I - Lantai 2 - Rak MM |
